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Marketing & Attraction
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Client Attraction and Marketing
| Designing and sustaining your client pipeline and marketing funnel. |
Founder Rhonda Hess introduces
Client Attraction and Marketing:
click below for audio. |
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Websites & Ezines: Going from Good to Exceptional
Like the foundation of your house, your website and ezine make up the platform you need to build wide spread visibility and credibility with your niche market. In this session, we explore favorite mistakes and easy fixes to make your website and ezine into an exceptional client attraction engine. . . . keep reading
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Inviting Words That Lead To A Great Sample Session
Sue Brundege
How often have you left a business event feeling like you missed several opportunities to offer a sample coaching session? Most of the time it comes down to not having the "right words" to authentically invite someone to coach with you. Preparing what to say ahead of time gives you confidence to engage someone in conversation that leads to a sample session with ease and grace. . . . keep reading
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Six Keys to Fool Proof Client Attraction
Like so many things, client attraction is simple. We make it more difficult by being all over the place in who, what and how we market. If you integrate these five keys you'll have more clients than you ever need! . . . keep reading
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10 Ways to Generate Warm Leads
To sell your coaching services, first you have to find the people who want them. Here are ten effective techniques that life coaches and business coaches use to generate qualified leads. . . . keep reading
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How to Make High Payoff Activities Result in High ROI
The secret to building your coaching business with speed is... slowing down and focusing on one high payoff activity at a time. Learn how to discern the high payoff actions that will bring about big results, and to prioritize them first thing every day. . . . keep reading
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Real Life Results of Owning Your Niche Market
If your niche market isn't working because it's too broad, or your message is too general, or the group is hard to find, or they won't afford coaching -- get out of the box with your thinking. Step onto the continuum -- that wavy line that goes from no market all the way to one narrow accessible lucrative niche market that you love to work with. . . . keep reading
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How to Ace the Money Conversation
Have you ever choked when it came time to tell a potential new client your fees? It's embarrassing. But don't worry. You can turn the tide on this "problem" with just a few shifts in your mindset and approach. . . . keep reading
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Marketing Monsters: What's Keeping You Up at Night
Most coaches feel the same way about marketing that a kid feels about the monsters under their bed. And deep down, you know that your fears about marketing are no more real than that. In this call we get all those things that are keeping you up at night about marketing out from the dark corners and into the spotlight. And we turn them into something much more friendly and approachable. . . . keep reading
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Charge What You're Worth
Is there scarcity energy behind your fees? Shift to a new approach that will not only help you earn more but will also help you attract ideal clients, work with them longer and get more referrals. . . . keep reading
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Leverage Your Marketing
Market less and more effectively by creating a systematized and sometimes automated string of leveraged approaches that you repeat over and over. Learn the five critical aspects of leveraged marketing. . . . keep reading
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How to Think Like a Marketer
Most coaches try to market from the mindset and language of a coach and their marketing falls on deaf ears. Instead learn to think like a marketer AND speak the language of your niche market while letting your authentic voice shine. . . . keep reading
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Ezines: Little Gold Mines for Coaches
Writing is a gateway skill - a tool that, if honed, can make you wildly successful. So, if you are willing to improve your skills while you write, develop an ezine now for your niche market. It may attract more people to hire you than any other method of marketing. And this little effort now will pay you well later. How can you make your ezine work for you? The trick is to treat you ezine like a long term asset for your coaching business. . . . keep reading
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Why Not Be the Big Fish in a Small Pond?
Are you having trouble finding prospects? Is it difficult to enroll clients for your full fee? Are you still working your day job because your coaching income isn't enough? Nine times out of ten, these things are all symptoms of one thing...? a target market that is too broad. Learn how niche marketing will help you market less, coach more and keep clients longer. . . . keep reading
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Ten Secrets of Successful Sample Sessions
Do you want every sample session to result in a new ideal client? If your sample sessions aren't resulting in a full practice yet -- don't give up! By employing these ten secrets you can increase your "conversion" up to 100%. . . . keep reading
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Choosing a Niche Market: How & Why
Warning! This article is going to tell you the plain truth about niche marketing. If you intend to be financially successful as a coach, then lock onto one very specific group of people and market exclusively to them. Otherwise you'll be wasting your time. . . . keep reading
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